The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
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Award
Agency
Client
Title
Category
Annual ID
Adobe x Keith Haring
Agency: dentsu ACHTUNG! / Amserdam + Bakehouse / Moscow
Client: Adobe Category: User-Generated Content
#ABreakForHaveABreak
Agency: Wunderman Thompson / São Paulo + Wunderman Thompson / London + Nestlé - KitKat
Client: KitKat Category: User-Generated Content
When It's All Over
Agency: Droga5 / New York + Reform Alliance / New York
Client: Reform Alliance Category: User-Generated Content
#ItStartsOnTikTok
Agency: TikTok / Los Angeles + Known / New York
Client: TikTok Category: User-Generated Content
Play For The World
Agency: Wieden+Kennedy / Portland + Joint Editorial + Walker
Client: Nike Category: User-Generated Content
Everyday
Agency: Ogilvy / New York + Blacksmith TV + Epoch Films + Work Editorial
Client: Instagram Category: User-Generated Content
Award:
2021 Social Media Merit Award
Agency:
dentsu ACHTUNG! / Amserdam + Bakehouse / Moscow
Client:
Adobe
Title:
Adobe x Keith Haring
Category:
User-Generated Content
Annual ID:
OS_SM21_071M
Award:
2021 Social Media Merit Award
Agency:
Wunderman Thompson / São Paulo + Wunderman Thompson / London + Nestlé - KitKat
Client:
KitKat
Title:
#ABreakForHaveABreak
Category:
User-Generated Content
Annual ID:
OS_SM21_072M
Award:
2021 Film Merit Award
Agency:
Droga5 / New York + Reform Alliance / New York
Client:
Reform Alliance
Title:
When It's All Over
Category:
User-Generated Content
Annual ID:
OS_FI21_132M
Award:
2021 Film Merit Award
Agency:
TikTok / Los Angeles + Known / New York
Client:
TikTok
Title:
#ItStartsOnTikTok
Category:
User-Generated Content
Annual ID:
OS_FI21_133M
Award:
2021 Film Merit Award
Agency:
Wieden+Kennedy / Portland + Joint Editorial + Walker
Client:
Nike
Title:
Play For The World
Category:
User-Generated Content
Annual ID:
OS_FI21_134M